Work
Netacea Website

Netacea Website

Creating a User-Centric Website for the Leading Bot Protection Software

Netacea operates behind the scenes of our daily browsing, expertly safeguarding our devices from spam and false statistics. The company must stay current and relevant in a fast-paced market and a site that reflects its expertise and industry-leading position.
Development
Tom Hopcraft
Illustration
Emil Paun
Motion Design
Sayeed Islam
Project Management
Elysa Tocny-Castry

Following the Strategy sessions and Brand refresh, we started building the team to update the Netacea website. The brief was to redesign the site with the updated Netacea Brand and Design system and create a site that accelerated conversation and delivered key information more efficiently to potential customers. 

We created the website in a modular format so the Netacea team could efficiently build new pages. With this in mind, we had to create a robust design system that caters to all eventualities and variables.

After performing testing across critical pages, we honed the design around the key messaging so that customers could efficiently book a product demo with the understanding benefits of the platform already in mind. 

Once the illustration style was developed, we created a suite of illustrations that amplified the product message. We also created sub-brands for Netacea’s three critical solutions.

After defining the brand, we created a brand video on the homepage summarising the benefits of using Netacea’s advanced solutions. This was also used at marketing conventions.The site performs well on all browsers and formats. Accessibility is always at the top of our checklist.

From the client

"The Renowned team have always gone above and beyond to deliver high-quality design projects on time and within budget. As well as being very easy to work with, the team have added incredible value to the various website, print and digital projects that we've collaborated on."

Josh Bradley, Marketing Director

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